Monday, March 16, 2015

The ‘Netflix approach’ to books bookstore Challenges age-old paradigms – Calgary Herald

The 'Netflix approach' to books bookstore Challenges age-old paradigms – Calgary Herald

A large part of the bookstore experience, leafing-through a new book to choose if one likes it, is now available on mobile devices Virtually and Kindles.

Amazon disrupted the market by creating Kindle eBook readers That allowed users to buy and carry Dozens of books in one compact device. Amazon now Continues the trend by making over 700,000 books available-through a $ 9.99 monthly subscription service called Kindle Unlimited.



The Netflix subscription approach to eBook

The range of pricing of eBooks Consumed on eReaders is around $ 9.00 to $ 15.00, Which is a fraction of what physical books cost.

By Offering a Virtually unlimited service for $ 9.99, Amazon is attempting to disrupt the electronic book market the same way streaming video provider Netflix has shaken up Cable TV.

This same consume-all-you-want phenomenon happening también está With audio streaming subscriptions That offer users instant access to Thousands of songs, musicians and albums for a fixed subscription price of $ 9.99.

For Amazon,Äôs Kindle Unlimited service, the company is using ITS clout as well as publishers With STI large library of eBooks to Provide subscribers With The MOST choice. None of Amazon,Äôs competidores offer a subscription service like.

Kindle Unlimited access to even offers audiobook versions of many of the titles available so users can listen to books INSTEAD OF read If They prefer.



Any book, anytime and on any device

The benefits to readers are That They get to read any book They choose at Any Given time. This Means The Ability to jump from book to book without Having to invest in the full price of ownership. What does this mean for authors and content creators?

One of the big selling points is That offer subscription services like content creators authors and illustrators to larger opportunity for Their Work to be discovered and Consumed.

While Amazon does allow readers to preview the first few pages of an eBook before making them purchase the title, the company selects Should see what people (usually the first half-dozen pages); esta isn,Äôt always enough to get a sense of the writer,Äôs style.

Amazon Kindle Unlimited Hopes That will help new authors or even Existing authors find new readers since Now They can jump right into any part of any book That Is Being Offered under the Kindle Unlimited service.

It isn,Äôt clear how Reviews having a book available on Kindle Unlimited Impacts authors can earn how much.

A nail end in the coffin of traditional bookstores?

Bookstores of all sizes Have Been closing down in Greater frequency. Others Have Transformed into overall supply stores, selling the very same technology gadgets obsolete That amenazar to traditional book buying and books themselves.

I Feel That can,Äôt help but to like Kindle Unlimited service is the ultimate nail in the coffin of traditional brick and mortar bookstores and booksellers.

A large part of the bookstore experience, leafing-through a new book to choose if one likes it, is now available on mobile devices Virtually and Kindles.

While a service like Kindle is unavoidable in today,Äôs Unlimited On-Demand driven consumer culture, it Changes the basic paradigm for authors, publishers and brick and mortar bookstores That Has Existed for centuries.

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